Last week, it was revealed that Microsoft would provide technology and an ad marketplace to support Netflix’s new ad-supported membership model.
In an interview with Yahoo about the agreement, Needham senior analyst Laura Martin noted there might be more ambitious goals at play,
Including the opportunity for Microsoft to eventually pave the way for a real takeover.
Martin continued by saying that Microsoft was the only business that Netflix could have worked with that would be able to accomplish the $100 billion acquisition that the firm needed for both financial and legal reasons.
However, there are no confirmed claims that Netflix is actively seeking any form of acquisition.
